Facebook is constantly making changes in the design of the profiles, both for companies and individuals. They have made some great changes in recent years, such as adding call-to-action buttons to business pages and allowing them to record company milestones, such as product launches and events.
There are many ways in which Facebook helps brands build a fan base, increase visibility, improve brand development, communicate with and engage fans, and even generate traffic and leads.
So, what can you do to optimize the presence of your brand on Facebook? Take a look at the infographic below Cafe Quill for useful tips to make the most of your Facebook business page.