In a marketing move that Colonel Sanders himself would have been proud of, someone on Twitter noticed that the fast food chain is very demanding with what goes on in the microblogging service.
“11 Herbs and spices I need time to process that,” the tweeter wrote.
In fact, the analysis is correct:
KFC has long marketed its chicken as the product of a secret recipe with “11 herbs and spices.”
It’s not clear how long KFC waited until someone discovered the subtle trick that resonates with other Twitter users: